Semester 1

• Practice
• Marketing Concepts and Commercialization
  The purpose of this course is for students to acquire knowledge of basic concepts that are embedded in the marketing functions of modern organizations. The focus is on concepts and issues associated with marketing products and services to consumers. Specifically, the goal is for students to learn about the marketing environment by analyzing the market and implementing successful marketing strategies in this environment. Students will also be able to apply scientific concepts to design a complete marketing plan for their product. This course contributes to familiarizing students with various activities in the field of marketing, contributing company to be competitive and successful in the market.
• Introduction to Business Concepts
  The purpose of this course is to familiarize students with the external and internal environment of the company. Also, attention will be paid to the financial, marketing, management and organizational function of the enterprise. In addition, will be treated the impact of the company on the community in which it operates. Students will gain knowledge to: Explain the fundamental economic problems; understand the relationship between limited resources, values, benefits and wealth; understand cohesive relationship between micro and macro economics; discuss the objectives and instruments of macroeconomics; understand and explain economic cycles; debate on international economic relations etc., and their impact on the business.
• Introduction to Accounting
  The purpose of the course is to help students to understand the essence of accounting to learn the basics of financial accounting and accounting concepts and principles. Specifically, students will gain the knowledge and understanding of financial statements, their components, the basic rules of accounting data, use of accounting documents.
• Free elective course 1

  Language Courses

  • Albanian Language for Professional Purposes
    After finishing the course Albanian Language for Professional Purposes the students will be able practically use the knowledge which will serve them throughout their employment as well as in their future carrier. Students will be expected to know the differences in spoken and written language, the characteristics of professional communication (report, CV, email), the specifics of professional writing, the most common grammatical forms, to recognize the differences amongst the scientific, administrative and the socio political styles of writing. The students should be able to know the rules of how to organize interviews and debates, to know how to properly write cover letters and to interpret particular texts in a written and spoken form.
  • Academic Writing in English
    In this course students’ academic writing skills will be enhanced in a variety of ways. Students will be enabled to communicate their ideas in a clear, fluent and effective way in order to produce a piece of writing. Students’ academic writing skills will be developed through activities that promote writing like: writing different types of paragraphs and essays. Also, students will be introduced to paraphrasing and citing rules as well as will be made aware of what plagiarism is. Giving feedback on students’ pieces of writing will involve self-correction, peer-correction and teacher-correction of content, organization and language errors.
  • Academic Writing in Macedonian
    After finishing the Academic Writing in the Macedonian course the students are expected to gain appropriate knowledge and advanced communication in Macedonian language with particular emphasis on writing skills. In addition, it is expected that students will become more autonomous and responsible learners. Moreover, students will be able to improve their writing skills in more levels and thereby they will become more confident and more competent when writing in Macedonian. They will be able to reflect critically on different topics, to make conclusions and they will develop skills for excellent written and oral communication in Macedonian.
  • Academic Writing in Albanian
    By the end of each level the students are expected to write an essay and a research paper based on the rules learned during the semester. Specifically, from them it is expected to know the function, the structure and the different types of paragraphs, ways of choosing research topics, collecting the material, the rules for source documentation and the final model.
  • German Language (level 1 to 4)
    After completing each level students will be able to gain appropriate knowledge according to the European Language Framework (specifically and concretely determined by level). In addition, students are expected to become more autonomous and more responsible language learners. By the end of the course, students will be able to think critically and make conclusions about different topics based on the texts that they have read, as well as to express their thoughts and opinions in written and spoken German.
  • French Language
    The French language is now spoken by 200 million people worldwide: 115 million native French speakers and 85 million learners of French, making it the most widely learned second language after English. French is the native language on 5 continents. In addition French is the most used language after English, in international organizations. French is, alongside English, language of work of the secretariat of the United Nations, and official language along with five other languages (English, Spanish, Russian, Arabic and Chinese). French is the official language of the Universal Postal Union. French is one of the three working languages of the European Union, the other two being English and German. French is the only language used in the deliberations of the European Court of Justice. French is, alongside English, the official language of the International Olympic Committee. In international institutions such as UNESCO, NATO, the Council of Europe and the OECD (Organization for Economic Cooperation and Development), the World Anti-Doping, FIFA (International Federation of Football Associations), French is the official language, and in others, like the World Bank, the World Health Organization, the African Union and Interpol, French is preferred language of work. French is language of work in non-governmental organizations such as the International Committee of the Red Cross, Amnesty International, Doctors without Borders, Lawyers without Borders, Doctors of the World.

  Communication Skills

  • Public Speaking
    Upon completion of this course the students will gain knowledge about the communication process, the ethical responsibilities of public speaking and the different types of informative and persuasive speeches. In addition, the students will acquire skills necessary for preparing and delivering different types of speeches, audience analysis, researching speech topics, preparing speeches etc. After completing the Public Speaking course, the students will be able to think critically through constructive self-criticism and criticism towards the speeches of the others.
  • Intercultural Studies
    Having completed this course the students will able to identify global questions and problems from the perspectives of different cultures, the communication dynamics in the other cultures, the similarities and the differences between their values and those of other cultures, as well as the similarities and differences between their communication practices and those from other cultures. In addition, students are expected to become more aware of the stereotypes that society has for different cultures and as a result will better understand their place in the global community. The students will start thinking critically about topics related to their ethnicity, gender identity, class, religion, national origin, age and other demographic characteristics and their impact on the communication process. After finishing Intercultural Studies, the students will also gain communication skills for working in groups through participation in research projects and will acquire the necessary skills to present their research projects.
  • Communication Skills
    The course Communication Skills is designed to enable students to practically apply interpersonal communication. Students will have the opportunity to learn interpersonal skills (such as perception, listening, verbal and non verbal communication); public speaking (such as: organization, delivery and the basics of writing public speeches) and small group communication (such as: leadership, self confidence and listening). The course will also focus on providing basic knowledge and understanding of the job hunting process through written and oral communication by doing tasks such as writing a resume and a cover letter, conducting interview simulations etc.

  IT Skills

  • Advanced Excel
    The purpose of this course is to provide the students with advanced knowledge of this application and of the opportunities offered by the Microsoft Excel application. As well as to enable them to carry out advanced tasks which are associated with their faculty’s programe.
  • Advanced IT skills
    The aims of this course are: * To enable students to acquire basic knowledge and skills in the field of information sciences * To enable the students to acquire theoretical and practical knowledge in Microsoft Office applications (Windows, Word, PowerPoint, Excel, Access) and to apply them in real life situations. * To enable the students to work individually or in groups on practical projects.
  • Advanced knowledge of Word and PowerPoint
    The aim of this course is to enable the students to acquire advanced knowledge of Microsoft Word and PowerPoint and to familiarize them with the opportunities which are offered by them. Moreover, it will enable the students to independently implement various projects and specific complex tasks which are associated with the program in which they study.
  • Google Apps
    The aims of this course are: * To enable the students to acquire advanced knowledge and skills in the field of electronic services (cloud applications). * To enable the students to acquire theoretical and practical knowledge in Google Docs (G-mail, Documents, Spreadsheets, Presentations, Drawings and Forms) and to apply them in real life. * To enable the students to work individually or in groups on various online projects, directly through the web browser.
  • Advanced Access
    Databases are ideal tools for tracking large volumes of Data and Microsoft Access is a quite popular and powerful tool which is used for designing and developing Windows-based databases. This course is intended for new users of Access where the most important functions needed for working with databases are processed.
  • Desktop Publications
    The aim of this course is designing and processing raster and vector graphics through the leading programs Adobe Photoshop and Illustrator, as well as designing and publishing commercial materials for print using Adobe InDesign.
  • Web Publications
    Developing even a simple web page according to current standards requires knowledge of Hypertext Markup Language (XHTML) and Cascading Style Sheets (CSS). Most of the websites also use images, whether in the form of banners, buttons, logos, photos or scans. Adobe Fireworks is built as a tool to create and manipulate images from the web and to allow the makers to optimize these images in order to reduce the file size. Firework also provides an excellent integration with Dreamweaver. This series provides a comprehensive introduction to XHTML, CSS and creating web graphics.

  Miscellaneous

  • Environmental Protection
    The aims of this course are: * To familiarize the students with the basic environmental problems. * To familiarize the students with the role of humans as the key factor in the process of pollution and environmental protection. * To familiarize the students with the influence of various environmental pollutants on health, the professional activity and the organizational ability of the human factor. * Creating positive habits for the environment and raising the awareness for a healthier and cleaner environment. * International and national legislation and international conventions on the environment. * Introduction to international and national global policies in the field of environment. * The environment as a condition for sustainable economic development. * The role of the society in the protection of the environment. * Introducing the major risks to a healthy environment. * Introducing the National Environmental Strategy of the Republic of Macedonia.
  • Sports, Recreation and Culture
    Theory: (in general about sports, disciplines, hygiene, sports medicine, nutrition and general culture). Practical teaching: organizing collective and individual sports games and other activities in the hall and the sports facilities in the campus.
  • Professional Career Development
    This course offers practical, results-oriented instruction for seeking, obtaining and keeping employment. It is intended to provide students with the appropriate job skills needed in the modern workplace. Specific tasks that will be covered will be composing an effective c.v., writing a letter of inquiry/interest, interviewing skills, and formal communication within the office (memos, formal emails to superiors or customers, reports, etc.). Additional elements that will be covered will be how to conduct a self-evaluation, how to manage inter-office conflict, and how to seek promotions actively. Although the primary focus of this course will be on white collar employment, the skills obtained through the instruction are applicable to the job search process generally.
• Elective course 1
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.

Semester 2

• Business Communication
  The purpose of this course is to familiarize students with the concept of communication. In recent years more and more companies apply the techniques of business communication as the main tool to answer to a very high competition in the global market. This course is an attempt to improve the communication skills of students with theoretical but mostly practical implication correct way communication in an organizational environment with employees and managers as well as maintenance meetings, how to respond when interviewing, negotiating and motivate those around them.
• Practice
• Business Mathematics
  The goals of this subject are as follows: - students to be able to apply the system of linear equations to solve various problems in the field of business and economics; - students to be able to apply their knowledge of linear models and numerous arrays for solving various problems in business and economics; - to provide students with advanced knowledge for calculating compound interest, periodic deposits, periodic rents, loans and financial decisions.
• Microeconomics and prices
  The course is designed to give a basic understanding of economic phenomena and global universal microeconomic terminology. It forwards and analyzes the theoretical approaches that allow students to come to their own idea of the possible applicative solutions to the problems of production, exchange and organization of individual enterprise, a separate branch or separate market.
• Free elective course 2

  Language Courses

  • Albanian Language for Professional Purposes
    After finishing the course Albanian Language for Professional Purposes the students will be able practically use the knowledge which will serve them throughout their employment as well as in their future carrier. Students will be expected to know the differences in spoken and written language, the characteristics of professional communication (report, CV, email), the specifics of professional writing, the most common grammatical forms, to recognize the differences amongst the scientific, administrative and the socio political styles of writing. The students should be able to know the rules of how to organize interviews and debates, to know how to properly write cover letters and to interpret particular texts in a written and spoken form.
  • Academic Writing in English
    In this course students’ academic writing skills will be enhanced in a variety of ways. Students will be enabled to communicate their ideas in a clear, fluent and effective way in order to produce a piece of writing. Students’ academic writing skills will be developed through activities that promote writing like: writing different types of paragraphs and essays. Also, students will be introduced to paraphrasing and citing rules as well as will be made aware of what plagiarism is. Giving feedback on students’ pieces of writing will involve self-correction, peer-correction and teacher-correction of content, organization and language errors.
  • Academic Writing in Macedonian
    After finishing the Academic Writing in the Macedonian course the students are expected to gain appropriate knowledge and advanced communication in Macedonian language with particular emphasis on writing skills. In addition, it is expected that students will become more autonomous and responsible learners. Moreover, students will be able to improve their writing skills in more levels and thereby they will become more confident and more competent when writing in Macedonian. They will be able to reflect critically on different topics, to make conclusions and they will develop skills for excellent written and oral communication in Macedonian.
  • Academic Writing in Albanian
    By the end of each level the students are expected to write an essay and a research paper based on the rules learned during the semester. Specifically, from them it is expected to know the function, the structure and the different types of paragraphs, ways of choosing research topics, collecting the material, the rules for source documentation and the final model.
  • German Language (level 1 to 4)
    After completing each level students will be able to gain appropriate knowledge according to the European Language Framework (specifically and concretely determined by level). In addition, students are expected to become more autonomous and more responsible language learners. By the end of the course, students will be able to think critically and make conclusions about different topics based on the texts that they have read, as well as to express their thoughts and opinions in written and spoken German.
  • French Language
    The French language is now spoken by 200 million people worldwide: 115 million native French speakers and 85 million learners of French, making it the most widely learned second language after English. French is the native language on 5 continents. In addition French is the most used language after English, in international organizations. French is, alongside English, language of work of the secretariat of the United Nations, and official language along with five other languages (English, Spanish, Russian, Arabic and Chinese). French is the official language of the Universal Postal Union. French is one of the three working languages of the European Union, the other two being English and German. French is the only language used in the deliberations of the European Court of Justice. French is, alongside English, the official language of the International Olympic Committee. In international institutions such as UNESCO, NATO, the Council of Europe and the OECD (Organization for Economic Cooperation and Development), the World Anti-Doping, FIFA (International Federation of Football Associations), French is the official language, and in others, like the World Bank, the World Health Organization, the African Union and Interpol, French is preferred language of work. French is language of work in non-governmental organizations such as the International Committee of the Red Cross, Amnesty International, Doctors without Borders, Lawyers without Borders, Doctors of the World.

  Communication Skills

  • Public Speaking
    Upon completion of this course the students will gain knowledge about the communication process, the ethical responsibilities of public speaking and the different types of informative and persuasive speeches. In addition, the students will acquire skills necessary for preparing and delivering different types of speeches, audience analysis, researching speech topics, preparing speeches etc. After completing the Public Speaking course, the students will be able to think critically through constructive self-criticism and criticism towards the speeches of the others.
  • Intercultural Studies
    Having completed this course the students will able to identify global questions and problems from the perspectives of different cultures, the communication dynamics in the other cultures, the similarities and the differences between their values and those of other cultures, as well as the similarities and differences between their communication practices and those from other cultures. In addition, students are expected to become more aware of the stereotypes that society has for different cultures and as a result will better understand their place in the global community. The students will start thinking critically about topics related to their ethnicity, gender identity, class, religion, national origin, age and other demographic characteristics and their impact on the communication process. After finishing Intercultural Studies, the students will also gain communication skills for working in groups through participation in research projects and will acquire the necessary skills to present their research projects.
  • Communication Skills
    The course Communication Skills is designed to enable students to practically apply interpersonal communication. Students will have the opportunity to learn interpersonal skills (such as perception, listening, verbal and non verbal communication); public speaking (such as: organization, delivery and the basics of writing public speeches) and small group communication (such as: leadership, self confidence and listening). The course will also focus on providing basic knowledge and understanding of the job hunting process through written and oral communication by doing tasks such as writing a resume and a cover letter, conducting interview simulations etc.

  IT Skills

  • Advanced Excel
    The purpose of this course is to provide the students with advanced knowledge of this application and of the opportunities offered by the Microsoft Excel application. As well as to enable them to carry out advanced tasks which are associated with their faculty’s programe.
  • Advanced IT skills
    The aims of this course are: * To enable students to acquire basic knowledge and skills in the field of information sciences * To enable the students to acquire theoretical and practical knowledge in Microsoft Office applications (Windows, Word, PowerPoint, Excel, Access) and to apply them in real life situations. * To enable the students to work individually or in groups on practical projects.
  • Advanced knowledge of Word and PowerPoint
    The aim of this course is to enable the students to acquire advanced knowledge of Microsoft Word and PowerPoint and to familiarize them with the opportunities which are offered by them. Moreover, it will enable the students to independently implement various projects and specific complex tasks which are associated with the program in which they study.
  • Google Apps
    The aims of this course are: * To enable the students to acquire advanced knowledge and skills in the field of electronic services (cloud applications). * To enable the students to acquire theoretical and practical knowledge in Google Docs (G-mail, Documents, Spreadsheets, Presentations, Drawings and Forms) and to apply them in real life. * To enable the students to work individually or in groups on various online projects, directly through the web browser.
  • Advanced Access
    Databases are ideal tools for tracking large volumes of Data and Microsoft Access is a quite popular and powerful tool which is used for designing and developing Windows-based databases. This course is intended for new users of Access where the most important functions needed for working with databases are processed.
  • Desktop Publications
    The aim of this course is designing and processing raster and vector graphics through the leading programs Adobe Photoshop and Illustrator, as well as designing and publishing commercial materials for print using Adobe InDesign.
  • Web Publications
    Developing even a simple web page according to current standards requires knowledge of Hypertext Markup Language (XHTML) and Cascading Style Sheets (CSS). Most of the websites also use images, whether in the form of banners, buttons, logos, photos or scans. Adobe Fireworks is built as a tool to create and manipulate images from the web and to allow the makers to optimize these images in order to reduce the file size. Firework also provides an excellent integration with Dreamweaver. This series provides a comprehensive introduction to XHTML, CSS and creating web graphics.

  Miscellaneous

  • Environmental Protection
    The aims of this course are: * To familiarize the students with the basic environmental problems. * To familiarize the students with the role of humans as the key factor in the process of pollution and environmental protection. * To familiarize the students with the influence of various environmental pollutants on health, the professional activity and the organizational ability of the human factor. * Creating positive habits for the environment and raising the awareness for a healthier and cleaner environment. * International and national legislation and international conventions on the environment. * Introduction to international and national global policies in the field of environment. * The environment as a condition for sustainable economic development. * The role of the society in the protection of the environment. * Introducing the major risks to a healthy environment. * Introducing the National Environmental Strategy of the Republic of Macedonia.
  • Sports, Recreation and Culture
    Theory: (in general about sports, disciplines, hygiene, sports medicine, nutrition and general culture). Practical teaching: organizing collective and individual sports games and other activities in the hall and the sports facilities in the campus.
  • Professional Career Development
    This course offers practical, results-oriented instruction for seeking, obtaining and keeping employment. It is intended to provide students with the appropriate job skills needed in the modern workplace. Specific tasks that will be covered will be composing an effective c.v., writing a letter of inquiry/interest, interviewing skills, and formal communication within the office (memos, formal emails to superiors or customers, reports, etc.). Additional elements that will be covered will be how to conduct a self-evaluation, how to manage inter-office conflict, and how to seek promotions actively. Although the primary focus of this course will be on white collar employment, the skills obtained through the instruction are applicable to the job search process generally.
• Elective course 2
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.

Semester 3

• Financial Mathematics
  The goal of this course is for students to gain: the basic knowledge of financial mathematics provided in this subject; extensive knowledge in the field of financial mathematics and their application in practice.
• Financial Planning and Analysis
  The aim of the course is required theoretically fund transfer knowledge and skills of students in the area of financial management, as well as training students with contemporary theoretical and practical knowledge and experience of the analysis of the fundamental concepts of finance companies, financial and real investment projects and their evaluation through the time dimension of money. The aim of the course continues to train students how to use adequate sources of financing, efficient capital management and determination of proper structure, determining appropriate policy allocation of profits dividend policy and finalize the financial planning and forecasting, etc. . Achieving the intended goals of the subject, students create new opportunities for competitive access to the labor market or effectively manage their own real businesses.
• Financial Accounting
  The aim of this course is to equip students with advanced knowledge in the field of accounting and their application in the accounting system of business entities.
• Practice
• Free elective course 3

  Language Courses

  • Albanian Language for Professional Purposes
    After finishing the course Albanian Language for Professional Purposes the students will be able practically use the knowledge which will serve them throughout their employment as well as in their future carrier. Students will be expected to know the differences in spoken and written language, the characteristics of professional communication (report, CV, email), the specifics of professional writing, the most common grammatical forms, to recognize the differences amongst the scientific, administrative and the socio political styles of writing. The students should be able to know the rules of how to organize interviews and debates, to know how to properly write cover letters and to interpret particular texts in a written and spoken form.
  • Academic Writing in English
    In this course students’ academic writing skills will be enhanced in a variety of ways. Students will be enabled to communicate their ideas in a clear, fluent and effective way in order to produce a piece of writing. Students’ academic writing skills will be developed through activities that promote writing like: writing different types of paragraphs and essays. Also, students will be introduced to paraphrasing and citing rules as well as will be made aware of what plagiarism is. Giving feedback on students’ pieces of writing will involve self-correction, peer-correction and teacher-correction of content, organization and language errors.
  • Academic Writing in Macedonian
    After finishing the Academic Writing in the Macedonian course the students are expected to gain appropriate knowledge and advanced communication in Macedonian language with particular emphasis on writing skills. In addition, it is expected that students will become more autonomous and responsible learners. Moreover, students will be able to improve their writing skills in more levels and thereby they will become more confident and more competent when writing in Macedonian. They will be able to reflect critically on different topics, to make conclusions and they will develop skills for excellent written and oral communication in Macedonian.
  • Academic Writing in Albanian
    By the end of each level the students are expected to write an essay and a research paper based on the rules learned during the semester. Specifically, from them it is expected to know the function, the structure and the different types of paragraphs, ways of choosing research topics, collecting the material, the rules for source documentation and the final model.
  • German Language (level 1 to 4)
    After completing each level students will be able to gain appropriate knowledge according to the European Language Framework (specifically and concretely determined by level). In addition, students are expected to become more autonomous and more responsible language learners. By the end of the course, students will be able to think critically and make conclusions about different topics based on the texts that they have read, as well as to express their thoughts and opinions in written and spoken German.
  • French Language
    The French language is now spoken by 200 million people worldwide: 115 million native French speakers and 85 million learners of French, making it the most widely learned second language after English. French is the native language on 5 continents. In addition French is the most used language after English, in international organizations. French is, alongside English, language of work of the secretariat of the United Nations, and official language along with five other languages (English, Spanish, Russian, Arabic and Chinese). French is the official language of the Universal Postal Union. French is one of the three working languages of the European Union, the other two being English and German. French is the only language used in the deliberations of the European Court of Justice. French is, alongside English, the official language of the International Olympic Committee. In international institutions such as UNESCO, NATO, the Council of Europe and the OECD (Organization for Economic Cooperation and Development), the World Anti-Doping, FIFA (International Federation of Football Associations), French is the official language, and in others, like the World Bank, the World Health Organization, the African Union and Interpol, French is preferred language of work. French is language of work in non-governmental organizations such as the International Committee of the Red Cross, Amnesty International, Doctors without Borders, Lawyers without Borders, Doctors of the World.

  Communication Skills

  • Public Speaking
    Upon completion of this course the students will gain knowledge about the communication process, the ethical responsibilities of public speaking and the different types of informative and persuasive speeches. In addition, the students will acquire skills necessary for preparing and delivering different types of speeches, audience analysis, researching speech topics, preparing speeches etc. After completing the Public Speaking course, the students will be able to think critically through constructive self-criticism and criticism towards the speeches of the others.
  • Intercultural Studies
    Having completed this course the students will able to identify global questions and problems from the perspectives of different cultures, the communication dynamics in the other cultures, the similarities and the differences between their values and those of other cultures, as well as the similarities and differences between their communication practices and those from other cultures. In addition, students are expected to become more aware of the stereotypes that society has for different cultures and as a result will better understand their place in the global community. The students will start thinking critically about topics related to their ethnicity, gender identity, class, religion, national origin, age and other demographic characteristics and their impact on the communication process. After finishing Intercultural Studies, the students will also gain communication skills for working in groups through participation in research projects and will acquire the necessary skills to present their research projects.
  • Communication Skills
    The course Communication Skills is designed to enable students to practically apply interpersonal communication. Students will have the opportunity to learn interpersonal skills (such as perception, listening, verbal and non verbal communication); public speaking (such as: organization, delivery and the basics of writing public speeches) and small group communication (such as: leadership, self confidence and listening). The course will also focus on providing basic knowledge and understanding of the job hunting process through written and oral communication by doing tasks such as writing a resume and a cover letter, conducting interview simulations etc.

  IT Skills

  • Advanced Excel
    The purpose of this course is to provide the students with advanced knowledge of this application and of the opportunities offered by the Microsoft Excel application. As well as to enable them to carry out advanced tasks which are associated with their faculty’s programe.
  • Advanced IT skills
    The aims of this course are: * To enable students to acquire basic knowledge and skills in the field of information sciences * To enable the students to acquire theoretical and practical knowledge in Microsoft Office applications (Windows, Word, PowerPoint, Excel, Access) and to apply them in real life situations. * To enable the students to work individually or in groups on practical projects.
  • Advanced knowledge of Word and PowerPoint
    The aim of this course is to enable the students to acquire advanced knowledge of Microsoft Word and PowerPoint and to familiarize them with the opportunities which are offered by them. Moreover, it will enable the students to independently implement various projects and specific complex tasks which are associated with the program in which they study.
  • Google Apps
    The aims of this course are: * To enable the students to acquire advanced knowledge and skills in the field of electronic services (cloud applications). * To enable the students to acquire theoretical and practical knowledge in Google Docs (G-mail, Documents, Spreadsheets, Presentations, Drawings and Forms) and to apply them in real life. * To enable the students to work individually or in groups on various online projects, directly through the web browser.
  • Advanced Access
    Databases are ideal tools for tracking large volumes of Data and Microsoft Access is a quite popular and powerful tool which is used for designing and developing Windows-based databases. This course is intended for new users of Access where the most important functions needed for working with databases are processed.
  • Desktop Publications
    The aim of this course is designing and processing raster and vector graphics through the leading programs Adobe Photoshop and Illustrator, as well as designing and publishing commercial materials for print using Adobe InDesign.
  • Web Publications
    Developing even a simple web page according to current standards requires knowledge of Hypertext Markup Language (XHTML) and Cascading Style Sheets (CSS). Most of the websites also use images, whether in the form of banners, buttons, logos, photos or scans. Adobe Fireworks is built as a tool to create and manipulate images from the web and to allow the makers to optimize these images in order to reduce the file size. Firework also provides an excellent integration with Dreamweaver. This series provides a comprehensive introduction to XHTML, CSS and creating web graphics.

  Miscellaneous

  • Environmental Protection
    The aims of this course are: * To familiarize the students with the basic environmental problems. * To familiarize the students with the role of humans as the key factor in the process of pollution and environmental protection. * To familiarize the students with the influence of various environmental pollutants on health, the professional activity and the organizational ability of the human factor. * Creating positive habits for the environment and raising the awareness for a healthier and cleaner environment. * International and national legislation and international conventions on the environment. * Introduction to international and national global policies in the field of environment. * The environment as a condition for sustainable economic development. * The role of the society in the protection of the environment. * Introducing the major risks to a healthy environment. * Introducing the National Environmental Strategy of the Republic of Macedonia.
  • Sports, Recreation and Culture
    Theory: (in general about sports, disciplines, hygiene, sports medicine, nutrition and general culture). Practical teaching: organizing collective and individual sports games and other activities in the hall and the sports facilities in the campus.
  • Professional Career Development
    This course offers practical, results-oriented instruction for seeking, obtaining and keeping employment. It is intended to provide students with the appropriate job skills needed in the modern workplace. Specific tasks that will be covered will be composing an effective c.v., writing a letter of inquiry/interest, interviewing skills, and formal communication within the office (memos, formal emails to superiors or customers, reports, etc.). Additional elements that will be covered will be how to conduct a self-evaluation, how to manage inter-office conflict, and how to seek promotions actively. Although the primary focus of this course will be on white collar employment, the skills obtained through the instruction are applicable to the job search process generally.
• Elective course 3
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.

Semester 4

• Statistical Analysis for Managers
  The goal of the program is for students to gain the knowledge to be able to: - use descriptive analysis with data analysis; - use probability and random variables in solving business problems; - understand statistical lock which is the basis for interpreting the results and making business decisions; using correlation and simple and multiple regression; - know the basics of the analysis of variance; - understand the basics of index numbers and time series analysis methods.
• Practice
• Human Resource Management
  The purpose of this course is to acquaint students with the importance and role of human resource management in contemporary business organizations. Within this course students will become familiar with the process management of human resources both in theory and practice of international and domestic companies.
• Professional Management Skills
  The purpose of this course is to familiarize students with the basics of management, its genesis, definition and basic principles which should be based on the work of any future manager. This course also aims to acquaint students with knowledge of the basic functions of management as planning, organizing, coordinating, motivating and controlling. Mastery of this subject will provide students with the ability: To learn the basics of management and to enable them to give concrete examples; To be able to see the mastery of this subject as the need and acquiring knowledge to be in the context of practical application of learning; To think of an effective way this will help them to face with business problems in their future life.
• Elective course 5
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.
• Elective course 4
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.

Semester 5

• Operations Support Systems
  The purpose of this course is for students to gain the knowledge to be able to: - prepare and make decisions that would provide manufacturing and services; prepare and make decisions that controls production and services; - find an appropriate approach to resolve any situation related with the complex issues of production and services; - realize the various activities of the organization and functioning of the entire system operating management; - prepare and make decisions that create conditions for production and services.
• Organizational Change Management
  The purpose of this course is to introduce students to the importance and role of management with organizational changes in contemporary business organizations. Within this course students will learn about the process of change management as the theory and practice of international and domestic companies.
• Entrepreneurial Management
  The objective of this course is to help students to understand the meaning and essence of the functioning and organization of small entrepreneurial enterprises in the economy and successful management during the process of their development.
• Practice
• Elective course 6
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.
• Elective course 7
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.

Semester 6

• International Business Strategies
  The purpose of this course is for students: to understand the difference between global creation, maintenance and modification compared with international strategies in terms of international business; commit SWOT analysis for various international companies, as well as be able to learn new global markets ;understand the essence of global international business and the use of global communications; define and use strategies for the assessment of joint ventures (joint venture), unification and buying various companies in order to gain access to new markets and others.
• Consulting 'Capstone' Project
  The aim of the course is to provide students the opportunity to solve real business problems in companies, selected by their own choice, in a team of 3-4 students in the course of 3-4 months. Students work together as a consulting team in a company and seek solutions to its problems, which will be put into use by the company. Student teams develop their analysis and recommendations during the two terms and complete the project by submitting a final report and presentation to the leadership of the company.
• Strategies for Managers
  The course aims to provide students with evaluation and implementation of key elements of strategic analysis, choosing the right strategy within the flexible plan, and to stimulate thinking about the problems associated with the implementation of the formulated strategy.
• Practice
• Elective course 8
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.
• Elective course 9
  • Business Plan Writing and Analysis
    The aim of the subject is to show how to prepare and make planning decisions on the goals, policies and plans based on the preconditions for effective planning and quality. Among them, special attention deserve: forecasting, information system planning methodology, organization planning, project planning and management methods.
  • Managerial Ethics and Stakeholders Management
    The course aims to develop a general theoretical knowledge about corporate social responsibility in modern economies and to analyze the reflection of corporate social responsibility for the overall operations of the company. Course focuses on how managers can implement effective strategies associated with corporate sustainability and corporate social responsibility.
  • Business and Labor Law
    The aim of the subject is for students to acquire basic knowledge in the field of business and employment law. Teaching this subject should help students theoretically and practically acquainted with the work of companies without which you cannot imagine trade, and relations, rights and obligations of workers. After completing the class, students should be able to know the organization and operation of the Company, their activities, rights and obligations, bankruptcy and liquidation of the same. Also, a necessity in the operations of the Company represents and familiarizing students with the securities values, intellectual property and so on.
  • New Product Development and Commercialization
    The purpose of the course is to help students to understand the nature and extent of decisions related to the development and commercialization of a new product / service, use appropriate qualitative and quantitative techniques for decision-making related to the development and commercialization of a new product / service are trained to assess the proposed strategy of the new product in terms of their ethical framework and feasibility, enables students to interpret proposed new solution (product / service) and the implementation and development of relevant balanced arguments for new proposals.
  • Macroeconomics
    The aim of the course is the student to acquire knowledge: - macroeconomic concepts and categories that are a prerequisite for the functioning of a national economy that is part of a wider global economic system; - the importance of the principal macroeconomic indicators such as: gross national product, national income, economic growth, economic cycle, investment and public consumption, inflation, unemployment, money and banks, budget, balance of payment, etc.; - the basic instruments of macroeconomic analysis (aggregate supply and demand) and macroeconomic policies (monetary and fiscal policy), etc.; - the effective functioning of a national economy, comparing it with the contemporary market economies, indicating that direction differences, similarities and opportunities for future development of the respective economy; - knowledge of macroeconomics, which will allow easier access to other advanced macroeconomic courses.
  • Accounting and Cost Analysis
    The purpose of this course is to equip students to make decisions related to the selection of future courses of action by evaluating selected alternatives on the basis of their costs, benefits and risks. The course focuses as much as possible on the practical application of the analysis of costs and taxes. The course is expected to equip student’s key analytical skills in the process of planning for the future and evaluation of past performance.
  • Local and International Taxes
    The main objective of the course is to provide students with basic knowledge in the field of taxation and mechanisms of functioning of the tax system in a market economy in our country and abroad.
  • Project Management and Organization
    The main aim of this course is to introduce students to the world of modern designs and their confrontation with the opportunities and challenges of real economic life in the creation of the appropriate needed real projects. Specific objectives of the subject: - How to come to establish a project (using several stages) and highlighting the important role of the project manager; - Understanding the need-field action activities for the realization of the complexity of modern project and others.; - Training students how to apply modern tools and techniques of modern project management in transforming a need or creative idea in the appropriate real and documentary project; - How to be innovative and more competitive in the labor market.
  • Executive Leadership
    This course is intended to provide the basis of motivation and understanding of leadership development, offering students a theoretical basis, practical information and an opportunity for self-assessment which will allow students to develop their leadership talents
  • Advertising, sales promotion and presentation
    The purpose of this course is to familiarize students with the process of promotion of theoretical and managerial aspect. More specifically, the goal is: to develop the capabilities of students to learn and applied components promotional mix: advertising, personal selling, sales promotion and public relations; develop the capabilities of students to be sensitive to the legal and ethical issues related to the promotion ; to use the information available to them to make a promotional strategy.
  • Market Research and Competition
    The purpose of this course is to enable students to understand the relationship between market research and decision-making, learning about the processes used in the formulation and implementation of market research. Also, students will understand the market conditions under which research leads and implements, including the methodology used in analyzing the markets. Will be taken and the range of qualitative and quantitative techniques and methods that are available in the market research, including their applicability and limitations.
  • Consumer Behaviour Management
    The purpose of this course is to familiarize students with basics of consumer relations management (CRM) and the use of technology in managing customers. This course will familiarize students with CRM concepts and functionality for professionals whose organizations use CRM or want to gain an understanding of the role of CRM in managing services. Through this course students understand the key factors that affect CRM success.
  • Enterprise Resource Planning (ERP)
    The purpose of this course is to introduce students with enterprise resource planning system (ERP), which is software that is applicable to all areas of the organization, including accounting and finance, human resources, sales and distribution, production, supply and inventory. It is a system that is cross-functional, process-oriented, real-time, and on the best practices in the industry, from services to manufacturing.
  • Risk Management
    After the completion of this course, students should be able: - to identify and categorize the various sources of risk; - to design a process of risk management; - to understand the importance that risk management has to shareholders and other stakeholders; - to conduct measurement and assessment of risk by applying appropriate techniques and models (VaR, scenario-analysis, stress test, etc.).
  • Quality and Production Management
    This course is an attempt to make a detailed analysis of the techniques of IGC and most theories IGC. Also, this course will give a realistic picture of the state of the IGC in Macedonia, the problems and the possibility of applying the techniques of IGC in the most efficient manner.
  • E-commerce
    The objectives of the course are: Understand and apply the concepts of electronic commerce - electronic business. Identify business needs for adaptation of the constant and continuous changes in the environment and the importance of incorporation of Information Technology in the most important business processes. Improve their current operational efficiency to transform into a competitive advantage. Develop strategic, administrative and operationally planning for new businesses or improve existing planning technology fields; To explain: the rise of e-commerce today, the term consumer and business-model business-business, using relevant theories of business management and social sciences; To explore the interaction between technological and social trends in the business context of e-business, including the diffusion of social networks and Web 2.0 developments.
  • Investment Management
    Students gain theoretical knowledge and practical skills in the sphere of investments and investment decisions in the enterprises in the country and the modern world. All this is accomplished through a special emphasis on the analysis of investments with special emphasis on various forms and patterns of investments and investment process, evaluation of feasibility of investment projects to their investment decisions. Also this course aims to bring modern methods for determining and selecting the most effective real investment projects that will contribute for achieving more positive financial results; analysis of contemporary practices and trends for management subtle economic category in recent years investment and investment processes, these questions allow students easier access to business venture, an opportunity to undertake the management of finances in their family business, or for easier access to employer.
  • Knowledge Management in Enterprise
    The purpose of this course is to provide a solid foundation to cover the main issues, challenges, concepts and techniques associated with the management of knowledge (M3). As special purposes of the course are: understanding the basic concepts in the study of knowledge and its creation, acquisition, representation, dissemination, use and reuse, and management; assessment of the role and use of knowledge in organizations and institutions, and the typical obstacles that M3 has order to overcome; introducing basic concepts, methods, techniques and tools for computer support of M3; understanding how to apply and integrate appropriate components and functions of various systems of M3; critically evaluate current trends in M3 and their manifestation in business and industry.