Teuta Veseli-Kurtishi

Education

• Jan 2011 - Sep 2016: Doctor of Philosophy (PhD) in Marketing
  Faculty: Faculty of Economy
  University of Tirana, Tirana, Albania
  Thesis: "Application of marketing strategies in Higher Education Institutions in Macedonia and their impact on attracting new students"
  
  
• Feb 2005 - Jun 2008: Master of Science in Economics - Management and Informatic
  Faculty: Faculty of Economics
  University Of Prishtina, Pristina, Kosovo
  Specialty: Management and Informatic
  Thesis: "The specifics of SME development in Tetovo’s region"
  
  
• Oct 2001 - Aug 2004: Graduated Economist
  Faculty: Faculty of Business Administration
  SEEU, Ilindenska bb, Tetovo
  Specialty: Marketing
  
  

Publications

• Zendeli, Blerina; Zekiri, Jusuf; Veseli, Teuta; Zuferi, Rasim The Impact of Marketing Strategies on Consumer Behavior: Case Study North Macedonia. Springer, Tetovo, 2026. (Link)
  
  
• Abazi Chaushi, Blerta; Veseli, Teuta; Çaushi, Agron Women’s Entrepreneurship in the Western Balkans: Institutional Barriers, Digital Transformation, and Pathways to Inclusive Growth. In European Journal of Studies in Management and Business, pp. 54-74. 2026. (Link)
  
  
• Veseli, Teuta; Dervishi, Haxhere Unveiling the Influence of Green Marketing on Consumer Behavior in North Macedonia: A Comprehensive Analysis. Springer Nature Switzerland, Vila Real, Portugal, 2024. (Link)
  
  
• Veseli, Teuta The Impact of Digital Marketing on the Performance of Small and Medium–Sized Enterprises in North Macedonia. In EUROKD, pp. 1-11. 2024. (Link)
  
  
• Veseli, Teuta; Abazi Chaushi, Blerta Email marketing as a tool for customer retention of eCommerce stores with a special focus on the health and supplement industry.. IBANESS, Plovdiv, 2024. (Link)
  
  
• Abazi Chaushi, Blerta; Nastovska, Monika ; Veseli, Teuta MS Teams for Virtual Collaboration - An Overview. ICETOL2024, Anadolu University, Eskişehir, Türkiye, 2024. (Link)
  
  
• Abazi Chaushi, Blerta; Veseli, Teuta; Çaushi, Agron Digitalization of Organizations: Literature Review. MakeLearn2024,International School for Social and Business Studies, Slovenia; ToKnowPress, Lubin, Poland, 2024. (Link)
  
  
• Veseli, Teuta; Abazi Chaushi, Blerta The Impact of Promotion Strategies on Student Enrollment at the South East European University-Republic of North Macedonia. All Sciences Academy, Konya, 2024. (Link)
  
  
• Abazi Chaushi, Blerta; Veseli, Teuta; Çaushi, Agron Unlocking Student Success: A Comparative Analysis of Business Intelligence and Analytics in Higher Education Institutions. In International Journal of Advanced Natural Sciences and Engineering Researches Vol.8 No.4, pp. 163-174. 2024. (Link)
  
  
• Veseli, Teuta; Abazi Chaushi, Blerta The Impact of Emerging Technologies on Digital Transformation in Small and Medium Enterprises. In EUROKD, pp. 18-30. 2024. (Link)
  
  
• Veseli, Teuta; Gërçari, Agnesa ; Abazi Chaushi, Blerta Student's level of satisfaction with online learning: Comparative analysis. IBANESS, Ohrid, North Macedonia, 2024. (Link)
  
  
• Zegullaj, Florinda ; Ramadani, Veland; Veseli, Teuta; Atanasovska-Noveski, Viktorija The Nexus of Knowledge Management (KM) Enablers, Knowledge Management Processes (KMPs), Innovation Speed, and Entrepreneurial Performance: A Conceptual Framework. Springer Nature Switzerland, Vila Real, Portugal, 2024. (Link)
  
  
• Veseli, Teuta; Tringa Dança Hoti , Tringa THE INFLUENCE OF ENTREPRENEURIAL MARKETING IN START-UP BUSINESSES, CASE STUDY KOSOVO. Faculty of tourism and business logistics, University Goce Delchev, Stip, 2023. (Link)
  
  
• Zulfiu Alili, Merita; suli, shpresa; Veseli, Teuta Asylum and Refugee Policy Trends in North Macedonia. In Global Atlas of Refugees and Asylum Seekers. Transnational Press London, London, 2023. (Link)
  
  
• Veseli, Teuta Level of customer satisfaction for 4G service in the region of Prishtina, Republic of Kosovo. SEEU, Tetovo, 2022. (Link)
  
  
• Veseli-Kurtishi, Teuta; Abazi Chaushi, Blerta ; Ljimani, Enes ; The Meaning of Social Media in Attracting Consumers. Springer, Tetovo, 2021. (Link)
  
  
• Veseli-Kurtishi, Teuta; Haxhimustafa, Shenaj; Digitization of banking services and its impact on customer satisfaction: case, Republic of North Macedonia . University of Primorska Press Titov trg 4, 6000 Koper, Slovenia, Coper, Slovenia, 2021.
  
  
• Hadzimustafa, Shenaj; Simsir, Raifean; Syla, Shpresa; Veseli-Kurtishi, Teuta; SUSTAINABLE TOURISM: PRACTICES IN IZMIR AND KUSADASI. EBES, Istanbul, 2020.
  
  
• Veseli-Kurtishi, Teuta; Gercari, Agnesa ; Suli, Shpresa ; Zulfiu-Alili, Merita; The Impact of COVID-19 on Consumer Behaviors during Online Shopping: Case, Republic of Kosovo of Kososvo. SEEU, Tetovo, 2020. (Link)
  
  
• Abazi-Alili, Hyrije ; Hadzimustafa, Shenaj; Rakipi, Remzije; Veseli-Kurtishi, Teuta; Abazi-Caushi, Blerta; Perspective of Counselling in Social Services: The case of Republic of North Macedonia. In Inderscience. 2020. (Link)
  
  
• Veseli-Kurtishi, Teuta; EFFECT OF SERVICE QUALITY ON CUSTOMER SATISFACTION ON A COMMERCIAL BANK: THE CASE OF THE REPUBLIC OF NORTH MACEDONIA. IJOPEC, Istanbul, 2019. (Link)
  
  
• Zulfiu-Alili, Merita; Adnett, Nick; Veseli-Kurtishi, Teuta; The Determinants of the Employment Status of Return Migrants in Albania. In Transnational Press London (United Kingdom). 2019. (Link)
  
  
• Veseli-Kurtishi, Teuta; ECONOMIC VULNERABILITY AND SOCIAL SERVICES IN THE REPUBLIC OF NORTH MACEDONIA: AN ANALYSIS OF EU-SILC 2016.. SEEU, Tetovo, 2019. (Link)
  
  
• Veseli-Kurtishi, Teuta; Abazi-Alili, Hyrije; Rakipi, Remzije ; Veseli, Edmond ; MARKETING CAPABILITIES DEVELOPMENT AFFECTING SUSTAINABLE PRACTICES OF SMES: CASE, REPUBLIC OF NORTH MACEDONIA. SEEU, Tetovo, 2019. (Link)
  
  
• Abazi-Alili, Hyrije ; Hadzimustafa, Shenaj ; Rakipi, Remzije ; Veseli-Kurtishi, Teuta ; Abazi Chaushi , Blerta ; ECONOMIC VULNERABILITY AND SOCIAL SERVICES IN THE REPUBLIC OF NORTH MACEDONIA: AN ANALYSIS OF EU-SILC 2016. SEEU, Tetovo, 2019. (Link)
  
  
• Alija, Shpresa ; Zulfiu- Alili, Merita; Kadriu, Besa ; Arifi, Avni ; Veseli-Kurtishi, Teuta; CONSOLIDATION AND SUSTANIBILITY OF THE PENSION SYSTEM OF REPUBLIC OF NORTH MACEDONIA: AN ANALYSIS OF ECONOMIC INDICATORS. SEEU, Tetovo, 2019. (Link)
  
  
• Veseli, Nexhbi; Veseli-Kurtishi, Teuta; Impact of Packaging Design on Product Selection Decision: Evidence from Macedonia. EBES, Berlin, 2018. (Link)
  
  
• Veseli-Kurtishi, Teuta; Social media as a tool for the sustainability of small and medium businesses in Macedonia. In European Journal of Sustainable Development. ICSD, Rome, 2018. (Link)
  
  
• Veseli-Kurtishi, Teuta; Veseli, Nexhbi; Effects of Promotion Techniques at Higher Education Institutions: The Case of the Republic of Macedonia. 2017. (Link)
  
  
• Veseli, Nexhbi; Hasani, Vjollca ; Veseli, Teuta ; Financing of small and medium enterprises-case of Macedonia. Bodrum, 2016.
  
  

Work Experience

• Oct 2004 - Present : Assistant Professor
  South East European University, Ilindenska bb , Tetoovo
  Type of business or sector: Higher Education - University
  Main responsibilities: Find material for the courses i will be teaching. Prepare the syllabuses, prepare presentation slides for lectures, find case studies for students for the practice hours Work on my PhD thesis..